Revision history for MakeMeThinkAboutLinksNotesHJC

Revision [7524]

Last edited on 2017-04-02 18:05:09 by HannahCook
"Web 'sites' are complete abstractions—they don’t exist, except in our heads. When we identify a site as such, what we’re really describing is a collection of individual linked pages that share a common graphic and navigational look and feel." - Lynch
===What Links Are For===
- Links are for enriching your intended statement. A link shouldn't just be a blue word someone needs to look up to find the definition. It should breathe life into your statement and let the reader understand the point you are trying to make.
- Links can also be a helpful tool for navigation. Say you're on a website looking for recipes to make a cake. The dessert section is literally full of recipes ranging from carrot cake to chocolate cake to cheese cake, but you just want to make a simple yellow cake. It would be helpful if the website contained a link to all the recipes on that website that involve ingredients used to make yellow cake. The same can be considered for when you're interested in purchasing a vehicle. Cars and vans are nice, but you have your heart set on a truck. If you can use a link to eliminate all other vehicles besides trucks, life would be a whole lot easier.
- Links tie into organization.
===What Links Are===
"Two types of links are used in web sites: navigational links that connect pages within a site such as the links in the page header above ('book contents, chapter contents', and the classic 'embedded' hypertext links within the content that offer parenthetical material, footnotes, digressions, or parallel themes that the author believes will enrich the main content of the page. Although navigational links can cause problems in site design, more disruptive is the overuse or poor placement of embedded hypertext links." - Lynch
- Links are, as stated above, different depending on their intent, but the first one we think of is navigation. I think of it as breaking things down into tiny bits of information relevant to what you're trying to find, but that is using links almost as a type of search engine rather than it's general purpose of adding information to the authors statement.
==What Links are Not==
- Links are not meant to distract or confuse the reader, though when used improperly, that's exactly what they do. Linking a whole bunch of words in an article that add no inherent value to the discussion as a whole is an improper use of the tool.
- Links are meant to attract, not distract. In essence, links in different aspects like social media are meant to draw the reader away from what they're currently doing in hopes they will click on the link and absorb new information. This is true for thinks like magazines who write articles on current events, celebrities, and health and beauty.
==How Links Create Meaning==
- Links help bring more background to a person's statement by giving helpful background information and supporting details the reader might not know about beforehand, pertaining to if the articles are scientifically proven or one hundred percent genuine information, that is. Links are supposed to help the reader understand the author's point, not necessarily to force them to agree, but giving background information on your claim or just helping the reader get from point A to point B means you're doing something right.
===How Links Create Difficulties===
"Embedded hypertext links pose two fundamental design problems. They disrupt the flow of content in your site by inviting the user to leave your site. They can also radically alter the context of information by dumping the users into unfamiliar territory without preamble or explanation when they follow the embedded links to new pages—particularly when those new pages are outside your site." Lynch
- Links are great for navigation but, as Lynch explains, it is a way to almost invite your user to another page before they are finished with yours. Though a good way to try and keep the reader focused on your own site is to create the link as an "open in new window" format so that the reader will still be on your page as well as have access to another page that describes what you do in greater detail.
- Another way to combat this is actually an idea from Lynch himself where, if you have to put a link, try and make it so it leads to another page on your same website so the reader won't leave the website itself to go looking for information on the point you're trying to get across.
===How To Write Links===
- In the Wiki, writing a link is as easy as clicking the hyperlink button on the top panel for this textbox. Ex: [[ Page Title]]
- If you would prefer to type out the link, simply follow the instructions given when clicking on the hyperlink button. In the parenthesis that appear, type in the name of the website you want to link it to. Instead of having a huge link taking up your text, add an | after the .com part of your text and type in whatever you want it to be called. Then end with the two ]] and you're all good to go.
- All websites work differently so I can't give examples on how you would do this on a Wordpress blog post but for the Wiki, it's easy as 1 2 3.
===When To Link===
"...links can be very useful in their ability to directly link to source material, such as public reports or official transcripts, in providing support..." [[;rgn=div1;view=fulltext;xc=1#2.3 | Tsui]]
- A writer should only link his or her work when the link is directly related to the point he or she is trying to make. Too many unnecessary links will only confuse the reader, and draw their attention to the blue letters indicating a link seeing as color attracts the eye. If they want to strengthen their arguments with backup information and knowledge about the subject, a link is more than useful to the writer and the reader, but if you hyperlink every third word then it all just becomes a confusing mess.

===Why To Link===
"Web links aren’t just a convenience for the user; they also add semantic meaning to the page. By choosing to link a particular word or phrase you have signaled to both users and search engines that it is potentially important as a search keyword." - Lynch
- It is true that links should be related to the point you are trying to get across and not just random words people might not understand. For example, if you use a rather large word in your statement, such as "imperative." Instead of using a word some might misunderstand, replace it with a less complex word, like "important" to refrain from confusing the reader. Then link the word that's important to your statement. For example, if you are writing about the parasitic fungus known as cordyceps because you're either a fungal-based scientist or obsessed with The Last of Us theories, then have a link ready to explain exactly what cordyceps is if you don't already explain it in your statement.
"...the most helpful link text describes the page that’s being linked to." - Nielson Group
===What To Link To===
- Link to other articles or quotes from professionals to give background to your statement. If you are writing about a serious medical condition, refer to doctor's notes and case studies available to the public to help your audience understand the point you are trying to make as well as where you found the information that lead you to argue your point in the first place.
- Instead of just linking to other pages, link to your own site every once in a while to keep the audience focused on your site if you're seeing a decline in viewings. If you mention something from an article or post you've written before, create a hyperlink to that post so that your audience can view it as well.
- If you're writing a more casual article, say on your favorite musical artist, leave links to their fanpage, music videos, and other information about them to give your audience more perspective on who they are and why you care about them as much as you do.

Revision [7523]

The oldest known version of this page was created on 2017-04-02 16:48:33 by HannahCook
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