Chiasmus


Repetition of ideas in inverted order:

 (image: http://www.hippoquotes.com/img/truth-quotes-tumblr/life-love-quote-truth-Favim.com-282674.jpg)

This quote-- "maybe we don't know what we have til we've lost it/maybe we don't know what we're missing til we find it"-- is over an image of what looks to be a young man dancing or moving somehow-- I can't tell if it's a musician performing (kind of looks like a microphone above the text) or an athlete jumping. The colors of the image are grey/red/black and the text is white. His belt, or possibly it's his pants folded over, looks like its lined with cash. He has some sort of band around his stomach. At first I thought it was those kind of bands/belts boxers wear with "everlast" on it -- possibly boxer shorts with something printed on it? Which suggests a hip/hop artist as they wear the pants that sag below the boxers. But I blew the image up and couldn't read what it said. Possibly it's meant to be obscure, to suggest multiple things? Either way, the image and text seem to suggest that not only do we sometimes not know what we have until we've lost it, we also don't know what we're missing until we've found it. The author or website that created the meme is staypositive.me-- which is a tumblr blog of a dude who seems to be a life coach. His tagline is "Stay Positive Bro-- God's got this." Didn't see that coming. This gives me a little insight into the meme-- maybe he's saying that we need to try new things, be courageous, branch out-- because there is a lot of life out there we need to experience and if we don't try we won't know. But it doesn't appear he's talking about sex/drugs/rock&roll because of the God thing. Seems to be meant to be inspirational. (Rhetorical situation) The text is all uppercase and white so it hugely stands out (like you might if you get brave and branch out? do more life?) and the font seems to be, not comic sans, but not formal either. Fun? There is a #922 at the top left corner of the meme-- which when googled brings up an Instagram page with 19,288 posts. They seem random and not like they have anything to do with the meme. Intended addressee-- young men looking for a life coach, whether they know it or not? Anyone looking to be inspired, possibly. The message of the text is catchy and the image behind it energetic, and reading it made me stop and think about what it meant-- so it was effective, I think.

text

"The good things don't always soften the bad things, but vice-versa, the bad things don't necessarily spoil the good things and make them unimportant" is the text imposed over a gif of Matt Smith as Dr. Who. The image shifts from a still in blue shades of his face, looking intense, wearing his round glasses (and if you've watched the series you know he doesn't need them, he just wears them to look smart), on the phone. The camera is moving toward him in this image. The second image is a clip of him in his tweed jacket and bowtie with his tagline messy hair looking like he's getting a intense epiphany--the camera is also moving toward him (zoom) in this gif. The clips last 1-2 seconds and switch in an infinite loop. The second has a white background, making the white text hard to read, so you have to stay with the gif awhile to read it completely. This may be purposeful? Again the text takes a bit to understand, but I think that's part of chiasmus-- it's a twist that you have to think about. And that makes sense that they would use a Dr. Who image/gif to illustrate this because he always takes a bit to understand and the twists and turns can be confusing. In the second image, the symbol for Sigma shows up at the bottom left and disappears as the image shifts to the blue tone image. Sigma is a Greek letter, but also has definitions in statistics, chemistry, physics, biology, astronomy, mathematics, business, algebra, phonology, quantum mechanics and physiology-- smart stuff. Dr. Who is so smart he saves the universe once a week without ever owning a gun. (He's English, after all). Interesting also how the images shift from dark to light in an infinite loop. Dr. Who does the same-- and don't we all? I suppose it's effective in the sense that its saying to always remember to look at the other side of things, which is always good advice.

Presuppositions-- we know Dr. Who, and Matt Smith's representation of him. We enjoy timey-wimey-twisty brain stuff. These would probably be the intended addressee too. Ethos if you know Matt Smith, not so much if you don't. Pathos because it's an inspirational quote.

Anaphora


Repetition of the same word or group of words at the beginning of successive clauses, sentences, or lines.

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"We shall go on to the end. We shall fight in France, we shall fight on the seas and oceans, we shall fight with growing confidence and growing strength in the air, we shall defend our island, whatever the cost may be. We shall fight on the beaches, we shall fight on the landing grounds, we shall fight in the fields and in the streets, we shall fight in the hills; we shall never surrender" is an example of anaphora. This text is in white over a black/white image of Winston Churchill looking determined and solemn as he most likely did during WWII. The repeat of "we shall" and "we shall fight" is very effective and pulls on our emotions, even those of us who aren't Brits, because we were in the War too and some of us lost family -- our lives were forever changed-- because of it. It's moving even as an American. Great example of pathos, and ethos as well, being that Winston Churchill is pictured, who truly is the author of this quote. The man led Britain to win the war against Hitler (see I'm getting all emotional) and inspired a nation to boot. The image being black/white but mostly black, with white text suggests a black/white situation-- allies white/nazis black. Nothing in-between. Light and dark-- that's it. Also climactic-- "we shall, we shall, we shall" build to end with "never surrender." It's a powerful meme.

Presuppositions-- we know who Winston Churchill is, we have a general understanding of WWII. Intended addressee-- WWII buffs maybe? Or more likely just anyone looking for inspiration.

 (image: http://thebewildered20somethingwriter.files.wordpress.com/2013/08/franz-kafka.jpg)

“Don't bend; don't water it down; don't try to make it logical; don't edit your own soul according to the fashion. Rather, follow your most intense obsessions mercilessly" is a quote from Franz Kafka, a German Jewish writer who lived from 1883-1924. The text is white and imposed over a black/white image of Kafka who looks to be in his 20's. Bottom right are the words "The Bewildered 20-something Writer" which sounds a lot like Kafka himself: from the little I read he sounded lost, insecure (he burned 90% of his works!), occasionally suicidal, went through several girlfriends, was said to have fathered at least one child who died young, enjoyed pornography, worked a job, and wrote on the side. He died of tuberculosis at 41. Again, the image and the text in this meme are black and white, suggesting just that: no grey in-between. The words quoted are inspiring and seem to be a bit ironic since the author seemed to have trouble following them (again, from the little I read). But also I know that sometimes the things we struggle with are our greatest testimony-- so possibly he said these words to himself as a mantra. When I googled the "bewildered 20-something writer" I found a blog with the tagline "the ramblings of a 20 something writer fresh out of graduate school as she ventures out of the classroom and into the real world"-- and I bookmarked it. She's a rabid reader who thinks she doesn't read enough and has lots of book recommendations on her blog. I liked her instantly. Especially since she had a Star Trek meme on page 1. Overall, the meme is working- it's inspiring. I get tempted to "edit my soul" according to "the fashion" --but I wonder, don't we all? Which means its also universally appealing. Nice work, Bewildered 20-something.

Presuppositions-- we would have at least heard of Franz Kafka. Intended addressee-- writers. People looking for inspiration. Rhetorical elements would also include ethos (Kafka) and pathos (the quote is inspiring).

Metaphor


A comparison made by referring one thing to another:

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This made me laugh because it's a perfect metaphor of how I honestly feel when I charge my iPhone from my laptop. If my computer is plugged in, as the larger plane in the image is not, that's fine, but it's not, so charging my iPhone is going to be a "drag" on my laptop. As the smaller jet is a "drag" on the larger plane. The planes are grey, the sky is blue dotted with small white clouds, and the text is white. When I googled PicGaG.com I found a Google plus site that appears to be run by someone from India or Nepal. We knew a bunch of Nepali students at BSU and they're awesome and fun but their sense of humor is slightly different than ours-- I suppose humor is cultural so that would make sense. Anyway some of the funny memes they have on there seem to be of that "cultural" humor thing. Anyway, it's a great metaphor and I got it right away-- very effective.

Presuppositions-- we understand iPhones and charging and laptops and the basics of battery usage, and we have a sense of humor. Intended addressee-- iPhone (smart phone, really) users. People who like to laugh.

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This meme is a color image of Willy Wonka (Gene Wilder version) with the text "The Original Hunger Games" imposed over it. It immediately made me laugh and groan at the same time-- because it's true, in a sense. One by one, they drop off... the scene in the boat especially freaked me out as a kid. You never know until the bitter end if Willy is a good guy or a bad guy. So it's funny in that sense, but as we all know The Hunger Games is much more serious in its themes-- kids "drop off one by one" but it's because they're killing each other in an arena. And yet it still works because in Wonka, the kids drop off and the Oompa Loompas come out and sing a silly/serious song about a character fault, which always made you feel crappy as a kid. Both stories/movies have a serious moral theme. When you look at the image, Willy is standing in the middle of the crowd of children and their one guardian who accompanied them to the factory. He has his walking stick that he swaps at people to keep them out of places he doesn't want them to go (another intimidating prop of his). Behind him are large black metal doors, very Hunger Games-esque, that are closed. Bet you couldn't get out of those if you tried. Plus if you did, you'd wind up in that weency-tiny hallway again-- much like the Hunger Games. The factory was an arena of sorts-- if you made a wrong move you wouldn't get out (at least the way you got in anyway). It was beautiful, much like the arenas in Hunger Games, but dangerous. This meme is a genius metaphor, and makes you come back and keep thinking about it.

Presuppositions-- we know Hunger Games and Willy Wonka, esp. the original version. Intended addressee-- Hunger Games fans. You might not understand this meme if you didn't know about the original Willy Wonka (but who doesn't?) -- but if you loved Hunger Games enough you would probably look it up.

Antithesis


Juxtaposition of contrasting words or ideas (often, although not always, in parallel structure):

 (image: https://s-media-cache-ak0.pinimg.com/736x/34/e0/d6/34e0d6a02dae797038b921df467fce0b.jpg)

The text "Remember, Age gets Better with Wine-- Happy Birthday" is imposed over a hand pouring red wine from a bottle into a glass (not a wine glass....maybe a sangria glass? Not sure) that is sitting on a white ledge (stone?) with a blue sky behind it. The image looks foreign-- like Tuscan-- with the white stone ledge and the blue sky and the label-less wine bottle. (Could have a label-- I don't see one in the image. My parents went to France/Italy and told me that they make their own wine, all the restaurants/bars-- or buy locally-- and none of the bottles have labels). It's a fun play on words-- swapping "age bets better with wine" with "wine gets better with age" -- which we all know, most wine is better the more it's aged. So the opposite appears to be true in this meme-- age gets better with wine too. The Tuscan looking image gives it a far-off-magical-land feel, and I may venture to guess that if you really love wine, you probably love France and Italy too. Honestly I'm not sure why I make that connection but I do, immediately. On the right side is "yourbirthdayquotes.com" -- and when I googled that, I found a website of that name where you can apparently use these memes and buy stuff with them on them-- like mugs, t-shirts, posters, etc. Overall it's a cute meme and effective if you're not worried about "editing your own soul" and therefore would never post it on Facebook. However, I would send it in a card to my mom or sisters for their birthdays.

Presuppositions-- you understand that wine is better with age. Intended addressee-- wine drinkers with birthdays and senses of humor.

 (image: http://www.relatably.com/q/img/humans-err-quotes/29f30bcecaff4c40c0b778b6eb7cb1b4.jpg)

"To err is human, to forgive, divine" is a common phrase that's almost a cliche now, but as I was looking for another antithesis, this one stood out because of the way it's presented. The black text is a simple, almost child-like font ("let the little children to come to Me and do not hinder them" which also suggests that "to inherit the kingdom of Heaven you must become like one of these little children"), and it's imposed over a white/grey/yellow mottled background, like home-made paper. Or a cloudy sky. It's very hand-made looking and simple, suggesting a profoundness to it. The quote is profound in the sense that we've all felt this (erring and forgiving-- how easy one is and how hard the other). The black and white format suggests light/dark/black /white-- no grey in between. It is what it is: we err, and that's human, but if we can forgive, well, that's divine. So we can reach divinity as humans. If we become simple like children. This slogan can be seen as cliche or cheesy, but the way this particular meme was put together made it effective.

Presuppositions-- in order to understand this meme, I think you have to have some biblical knowledge-- at least the way I understood it. If you don't, you would still get something from it because it's a good quote and applicable to everyone. But the deeper stuff going on shows itself with an understanding of bible basics. Intended addressee-- people looking for inspiration.



Sorry, can't help myself, these have nothing to do with anything. Just make me laugh :)
 (image: https://media.giphy.com/media/lnzVa9uLntErK/giphy.gif)
Tom Hanks is fun, and he makes me smile. In this scene he's trying to make an excuse for himself and realizes how stupid it sounds.

 (image: http://weknowmemes.com/wp-content/uploads/2012/01/hes-making-that-face-again-isnt-he.jpg)
This one is my middle child and I. She's the crazy one in the background and I'm the foreground. (Or, maybe it's the other way around?!)
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